In 2017, we all as developer's thought that Thane's branding, it's image should be enhanced. In Thane majority of festivals were celebrated like Govinda was number one whereas this was missing for youngsters. For Thane youngsters there was no platform, so we all decided to start this. We started during that time with blessings of our CM Eknath Shinde Sir and he gave us positive response and green signal to begin. All the years except COVID years we have continued the same thing.